Online proofing software: review and approve your marketing creatives in one place

Brandeploy brings the brief, comments, review statuses and approval per market together, right next to the creatives themselves.

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Brandeploy is a creative automation platform with built-in online proofing, meaning the review and approval of marketing creatives. Reviewers comment directly on each creative, which moves through review and approval statuses that you configure. Due dates, per-user rights and approval per market replace email threads and attachments.

These brands and agencies trust us

  • Gardena
  • Logitech
  • Rowenta
  • E.Leclerc
  • Bayard
  • Air France
  • Tefal
  • Wella
  • Nuxe
  • Pierre Fabre
  • Datawords
  • Publicis Groupe

Communication brief attached to the project

Every request starts with a communication brief, built from a brief template. The brief lives in the project, next to the creatives it triggered. Reviewers can check each creative against the original request. Projects and folders organise work by campaign, brand or market.

  • Reusable brief template
  • Brief stored in the relevant project
  • Projects and folders by campaign or brand
  • A single source for the request and the deliverables
Communication brief attached to the project

Comments on creatives

Reviewers comment on the creative itself, with no export or screenshot. Feedback stays attached to the right version. The designer sees every comment in one place and makes corrections in the editor. No more consolidating feedback scattered across several emails.

  • Comments placed on each creative
  • History of exchanges kept with the creative
  • Corrections made directly in the editor
  • Right to comment assigned per user

Configurable review and approval statuses

You define the statuses that match your proofing process. For example, review can go from Pending to In progress to Done. Approval can go from In progress to Awaiting review to Approved. Everyone knows which stage each creative is at.

  • Configurable review statuses
  • Configurable approval statuses
  • Stage visible on each creative
  • Process tailored to your teams and agencies

Due dates and status statistics

Each creative can be given a due date. Status statistics show how many creatives are pending, in progress or approved. Managers spot bottlenecks before the release date. Tracking no longer depends on a manually updated spreadsheet.

  • Due dates per creative
  • Status statistics per project
  • Quick view of overdue creatives
  • Tracking shared by the whole team
Due dates and status statistics

Per-user rights

Rights are set user by user: create, comment, edit. A legal reviewer can comment without editing. An agency can create without approving. Users are attached to a brand and its markets.

  • Right to create
  • Right to comment
  • Right to edit
  • Users attached to a brand and to markets
Per-user rights

Approval per market

A project is organised into markets, for example master, France, Italy or United Kingdom. The master is approved once, then each market approves its local versions. An availability workflow shows which creatives are ready in each market. Translated versions stay linked to the master.

  • Master approval before adaptation
  • Approval of local versions per market
  • Creative availability per market
  • Automatic translation into more than 80 languages
Approval per market

How it works

  1. 1You write the communication brief in the project, from a brief template.
  2. 2The designer produces the creative and its formats in the editor, from the brand templates.
  3. 3Reviewers comment directly on the creative. The review status moves from Pending to In progress.
  4. 4The designer makes corrections, then the creative moves to approval with a due date.
  5. 5The approved master is adapted per market, and each market approves its versions before export.
Bayard banners made with Brandeploy

Customer proof

Bayard has cut the time spent creating its monthly banner sets by 80% with Brandeploy. A short loop between creation, review and approval is part of that time saving. Discover the customer case: Bayard.

FAQ

What is online proofing software?

It is a tool for having a creative reviewed and approved before release, without email back-and-forth. In Brandeploy, review happens directly on the creative, with comments and statuses. Proofing is part of the same tool as production.

Can I adapt the approval stages to my organisation?

Yes. Review and approval statuses are configurable. For example, you can use Pending, In progress and Done for review. You define the stages that match your process.

How do I manage external reviewers, such as an agency?

Each user receives specific rights: create, comment or edit. An agency can produce the creatives while a reviewer only comments. Users are attached to a brand and its markets.

How do I track approval progress?

Each creative can have a due date. Status statistics show the number of creatives at each stage. You spot delays before the release date.

How do I approve creatives for several countries?

You first approve the master, then each market approves its local versions. An availability workflow shows the creatives ready for each market. Versions are automatically translated into more than 80 languages.

See how to replace email proofing with a built-in approval workflow: book a demo.